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Author	Kapferer, Jean-Noel.
Title	The luxury strategy : break the rules of marketing tobuild luxury brands / Jean-Noël Kapferer and VincentBastien.
ISBN	978-074-94-6491-2
Imprint	Philadelphia : Kogan Page, 2012.
Call Number	HD9999.L852 K37L
Edition	2nd ed.
Physical	xi, 395 p. : ill.
Subject	Luxuries--Marketing.
Subject	Luxury goods industry.
Subject	Product management.
Coorperative Author	Bastien, Vincent.

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