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 Author  Weylman, C. Richard
 Title 
The power of why : breaking out in a competitivemarketplace / C. Richard Weylman
 ISBN  978-054-40-2688-9
 Imprint  Boston : New Harvest Houghton Mifflin Harcourt, 2013
 Call Number  HF5415.13 W548P 2013
 Physical  xiv, 161 p.
 Subject  Marketing--Management
 Subject  Product management
 Subject  Competition
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HF5415.13 W548P 2013  
  Barcode: 201302153
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    Subject [Marketing Management]
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