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 Author  Smilansky, Shirra
 Title 
Experiential marketing : a practical guide to interactive brand experiences / Shirra Smilansky
 ISBN  978-074-94-8096-7
 Imprint  London : United Kingdom Kogan Page Limited, 2018
 Call Number  HF5415.1255 S641E
 Edition  2nd ed.
 Physical  x, 304 p.
 Subject  Branding (Marketing)
 Subject  Target marketing
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HF5415.1255 S641E 2018  
  Barcode: 201701475
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