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Title	Kasutamā roiyaruti no keiei : Kigyō rieki o takameru CS senryaku / James L. Heskett ... [et al]
Alternate Title	カスタマー・ロイヤルティの経営 : 企業利益を高めるCS戦略
Alternate Title	The Service Profit Chain
ISBN	978-453-21-4647-4
Imprint	Tokyo : Nihon Keizai Shimbun, 1998
Call Number	HF5415.13 K19
Physical	342 p.
Subject	Marketing--Management
Coorperative Author	Heskett, James L.
Coorperative Author	Sasser, W. Earl
Coorperative Author	Schlesinger, Leonard A.
Coorperative Author	Shimada, Yōsuke

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