LEADER 00000nam 2200000uu 4500 |
001 49930 |
003 ULIBM |
008 190111s20139999eng 000 0 eng d |
020 ^a9780133101027
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050 00 ^aHD38.7^bB455A
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100 1 ^aBensoussan, Babette E.
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245 10 ^aAnalysis without paralysis :^b12 tools to make betterstrategic decisions /^cBabette E. Bensoussan, Craig S.Fleisher
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250 ^a2nd ed.
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260 ^aUpper Saddle River, N.J. :^bFT Press,^c2013
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300 ^axii, 273 p. :^billustrations
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500 ^aIncludes index
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505 0 ^aThe role of analysis in business management -- Theanalysis process -- BCG growth/share portfolio matrix --Competitor analysis -- Driving forces analysis --Financial ratio and statement analysis -- Five forcesindustry analysis -- Public issues analysis -- Productlife cycle analysis -- Scenario analysis --Macroenvironmental (STEEP/PEST) analysis -- SWOT analysis-- Value chain analysis -- Win/loss analysis
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650 0 ^aBusiness intelligence^xEvaluation
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650 0 ^aCompetition^xEvaluation
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650 0 ^aStrategic planning
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650 0 ^aBusiness planning
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700 1 ^aFleisher, Craig S.
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945 ^p546^l0^i201800971 |
999 ^aRodjaney
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