LEADER 00000nam 2200000uu 4500 |
001 52077 |
003 ULIBM |
008 201214s20189999eng 000 0 eng d |
020 ^a9780749481971 |
050 0 ^aHF5415.3^bB683Q |
100 1 ^aBrace, Ian |
245 10 ^aQuestionnaire design :^bhow to plan, structure and write survey material for effective market research /^cIan Brace |
250 ^a4th ed. |
260 ^aLondon :^bKoganPage,^c2018 |
300 ^aviii, 382 p. :^billustrations |
490 0 ^aMarket research in practice |
504 ^aIncludes bibliographical references and index |
650 0 ^aMarketing research^xMethodology |
650 0 ^aQuestionnaires^xDesign |
945 ^p952^l0^i201901781 |
999 ^aRodjaney |