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LEADER 00000nam 2200000uu 4500
001 52591
003 ULIBM
008 210907s20229999eng 000 0 eng d
020 ^a9780357516300
050 0 ^aHF5415.13^bF383M
100 1 ^aFerrell, O.C.
245 10 ^aMarketing strategy :^btext and cases /^cO.C. Ferrell
250 ^a8th ed.
260 ^aBoston, MA :^bCengage,^c2022
300 ^axix, 536 p. :^bill. (some color)
650 0 ^aMarketing^xManagement
650 0 ^aMarketing^xManagement^xCase studies
700 1 ^aHartline, Michael D.
700 1 ^aHochstein, Bryan W.
945 ^p8262^l0^i202000177
999 ^aRodjaney

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Author [Ferrell, O.C.]

Subject [Marketing Management]

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