Display result, found 1 Bibliographic

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Author	Hemann, Chuck
Title	Digital marketing analytics : making sense of consumer data in a digital world / Chuck Hemann
Alternate Title	Making Sense of Consumer Data in a Digital World
ISBN	978-078-97-5030-3
Imprint	Indianapolis, Indiana : Que, 2013
Call Number	HF5415.1265 H487D
Physical	xvii, 364 p. : illustrations
Note	Includes index
Subject	Internet marketing
Subject	Digital media
Subject	Social media
Subject	Marketing--Management
Coorperative Author	Burbary, Ken

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